I love nothing more than seeing my couples dance the night away while I take care of the details. As your planner, I am with you and for you every step of the way. What I love most about my brand is the freedom I have to design events that are a testament to each couple's love story. 

Soon after moving to San Luis Obispo, I knew that the Central Coast was the perfect place to launch my wedding planning and design brand. I am incredibly blessed to be doing what I love everyday in the most beautiful setting. I am confident and comfortable navigating couples through the planning process - while making sure they enjoy each step!

owner & creative director

Meet Sarah

My Favorites

tolosa pinot noir


Hydra, Greece


Father of the Bride SPeech

Wedding Moment

Avila Beach Day with a Good Book

Guilty Pleasure

The Tender Bar




Whitney works as Embark Event Design's planning, design & production assistant - helping to keep all of our logistics in place, and help couple's navigate through the planning & design process. Whitney is originally from Boulder, Colorado - and has lived on the Central Coast for three years! 



whitney's Favorites

soy cappacino


porto, portugal


first dance

Wedding Moment

breakfast in bed

Guilty Pleasure

the great gatsby


vogue magazine


Tiana works as Embark Event Design's planning & production lead. On wedding day you can find Tiana helping with all of the details and ensuring that brides, grooms, bridal parties & families feel 100 percent taken care of. Her calming presence & positive spirit are the best addition to wedding weekends. Tiana is a San Luis Obispo local, born and raised just outside of Edna Valley!

PLANNING & production lead

Meet tiana

tiana's Favorites

nautical bean latte


anywhere tropical!


first dance

Wedding Moment

ice cream & new girl

Guilty Pleasure

the sound of music




Timelines, timelines, timelines! Our systems and workflow help to ensure that all of your details both creative + logistical are squared away. We love the feeling of checking off “To Do’s,” so that you can focus on “I do!”


We believe the key to professional relationships that are fun + loving is open communication! From our initial phone meeting to final details after your big day, we let you in on all specifics you need to know to feel calm, reassured + excited about your wedding.


There isn’t much we can’t handle when it comes to situation management—we have seen it all! Still, we make it our job to be as proactive as possible in the planning process to foresee and avoid any hiccups for you. 


Serving the industry in a boutique way means that each wedding weekend is so special to us! We are fully committed to you and your vision, and we make sure each wedding has completely distinct elements that speak to you both as a couple.




Where to even start? I hired Sarah about 10 months prior to my wedding. Immediately upon talking with her my stress started to disappear. She is the most organized, thoughtful, and talented person I have ever met. Talk about someone who has truly found her calling in life. Sarah made the entire wedding planning process so much easier and even fun! I often said "how does one even plan a wedding without a Sarah?!" I looked forward to our scheduled calls and emails and always felt like she had everything perfectly under control. The day of was even more amazing than I could have imagined. Sarah had everything perfectly coordinated and organized. She kept everyone in line and on schedule but was also SO friendly and SO nice to everyone. Things I never even thought of, she had already done. She is truly a special gem. She is the reason my wedding went so smoothly and was so perfect. I could not possibly thank her enough and actually miss our chats! Trust me, you need Embark Event Design for your special event. 

Being the Mother of the Bride I could not be more pleased that we chose Sarah of Embark Event Design to be our Wedding Planner. Sarah was impressively on top of every detail from choosing venders, helping with the design details, and solving every question and hurdle we encountered. Sarah was absolutely amazing considering the wedding was during the COVID pandemic. We flipped back and forth from April through July trying to decide if we wanted to postpone the wedding to next year. Sarah was so helpful, empathetic, and extremely efficient in presenting all the possible dates we could postpone to with the same venue and vendors we had already chosen and financially committed to. The intimate wedding worked out beautifully with Sarah directing the entire event from helping the bridal party, arranging the rehearsal, ceremony, and reception. She alleviated so much stress and worry for us throughout the year from start to finish. It was incredible to us how she was prepared for every detail we encountered. Sarah handled all of the above with boundless energy, grace, sweetness, and a positive, delightful attitude throughout our entire wedding experience.


Embark Event Design is changing the status quo of the wedding industry in the Central Coast. Instead of being worried and stressed through your entire engagement, when you work with Sarah Strausser, founder of Embark Event Design, you will be confident that every detail is in place and you will actually enjoy the process of planning your wedding and be able to be at ease on your big day. She will facilitate your wedding staff with grace and ease, she will keep the environment positive through any bumps in the road, and you can fully trust her to get things done. The coordinator you choose to hire for your wedding really matters and makes a difference and I cannot recommend anyone better than Sarah Strausser! Thank you Sarah, so grateful for you and your passion for serving your clients.


Working with Sarah is an absolute honor. I noticed Sarah’s talent long before we worked on my event together. Her eye for detail and incredible organization skills is the foundation of what brings all of her work to life. There was never a time that I doubted the completion of a project or the reaching of a deadline with Sarah. Her calming and assuring persona set my mind at ease and allowed me to focus on other aspects of my week-long event. Words cannot describe what it was like to walk in to the venue the day of the event to see everything that she had worked so hard on, come alive. Sarah is with you from the initial consultation, to the final clean up at the end of the night and every moment in between. Sarah is much more than your event coordinator, she is a necessity to your team, and if you have the privilege to work with her, it will become impossible to imagine working without her.


Sarah stayed on top of everything and kept open lines of communication throughout. From our first call, she had such a positive and charismatic attitude. She was so easy to work with, had amazing relationships with all the best local vendors, and truly ensured our day went off without any issues. She truly executed the plans leading up to and on the big day flawlessly, all while keeping a positive and calm vibe. During the process, she took extra time to schedule countless calls and video visits, all while keeping the plan and vision on track. We could not have been happier with how the rehearsal and wedding days went overall. We are so happy we we the chance to work with Sarah and her lovely team. Thank you for making this so special!


Sarah is not an emerging wedding planner, she is fast becoming a leader in the field. We trusted her taste and the results were everything we imagined, plus more. Thank you, Sarah, for making our wedding the best we've ever attended (and so say our guests!)